Sony A7R Mark III A Body

The Sony A7R Mark III A Body combines all the advantages that you don’t often see in one device; speed, resolution and excellent video capabilities. With a wide variety of features and an affordable price tag, a7R is the high-performance digital camera you’ve been waiting for.

This versatile high-performance camera is characterized by not only its resolution but by its multimedia versatility. Revolving around a full-frame 42.4MP Exmor R BSI CMOS sensor and updated BIONZ X image processor, the a7R III affords an impressive 10 fps continuous shooting rate along with improved autofocus performance for faster, more reliable subject tracking along with wide frame coverage. Its updated Fast Hybrid AF System employs a combination of 399 phase-detection points and 425 contrast-detection areas for quicker acquirement of focus in a variety of lighting conditions, and also maintains focus on subjects more effectively.

In addition to speed and AF, the processing improvements also help to realize greater image clarity throughout the sensitivity range from ISO 100-32000, which can further be expanded to ISO 50-102400. Video recording capabilities have also been extended for enhanced quality when recording UHD 4K video with the full width of the full-frame sensor, or when using a Super35 area and 5K oversampling to minimize moiré and aliasing. Additionally, benefitting both stills and video operation, the a7R III retains the 5-axis SteadyShot INSIDE sensor-shift image stabilization, which is now effective to minimize the appearance of camera shake by up to 5.5 stops.

The a7R III also sports a revised body design, which includes a 3.69m-dot Tru-Finder OLED electronic viewfinder for bright, clear, and realistic eye-level monitoring. A rear 3.0″ 2,359,296 dots tilting touchscreen LCD is also available for intuitive settings control and to better support working from high and low angles. For greater shooting flexibility, dual SD memory card slots are now featured, and a larger NP-FZ100 battery is also employed to achieve up to approximately 530 shots per charge when using the viewfinder. Suiting the camera’s use in trying conditions, the magnesium alloy chassis and extensive weather-sealing also render the a7R III dust- and moisture-resistance

Key Features of the Sony A7R Mark III A Body

• 42MP Full-Frame Exmor R BSI CMOS Sensor
• BIONZ X Image Processor & Front-End LSI
• 399-Point AF System & 10 fps Shooting
• UHD 4K30p Video with HLG & S-Log3 Gammas
• 3.69m-Dot Tru-Finder OLED EVF
• 3.0″ 2,359,296 dot Tilting Touchscreen LCD
• 5-Axis SteadyShot INSIDE Stabilization
• ISO 102400 & Pixel Shift Multi Shooting
• Built-In Wi-Fi/Bluetooth, Dual SD Slots
• USB 3.1 Gen 1 Type-C Port & PC Sync Port

42.4 MP Exmor R BSI CMOS Sensor and BIONZ X Image Processor

Featuring a back-illuminated design, the full-frame 42.4-megapixel Exmor R CMOS sensor works with the BIONZ X image processor to offer high-resolution stills and video while minimizing noise and improving speed. This sensor structure works with a gapless on-chip lens design and an anti-reflection coating, as well as eliminating the optical low-pass filter, to improve light collection and enhance detail. Also, the copper wiring layer dramatically improves data transmission speed for creating 14-bit, high-resolution 42.4-megapixel stills with a native sensitivity range from ISO 100-32000, which can be further expanded to ISO 50-102400. Also, it enables internal UHD 4K video recording with a wide dynamic range using the full width of the full-frame sensor. The BIONZ X processor also works in conjunction with a high-speed front-end LSI to realize faster processing times along with the ability to capture an impressive 15-stop dynamic range at low sensitivity values.

The sensor and processor combination also avails fast continuous shooting at up to 10 fps at full resolution, for up to 76 consecutive frames, and with full-time AF/AE when working with either a mechanical shutter or an electronic shutter. If shooting in live view mode, a continuous shooting rate of up to 8 fps is also possible.

UHD 4K Video Recording in XAVC S Format

Internal recording of UHD 4K movies is possible in multiple frame rates up to 30 fps and, based on the Super35mm recording area and effective 5K resolution, oversampling renders greater detail and full pixel readout is possible, that is void of pixel binning, for higher quality imagery with reduced moiré and aliasing. Full-frame 4K recording has also been dramatically improved for improved quality when working at mid to high sensitivities to permit full use of the entire sensor width. Full HD 1080p recording is also supported in frame rates up to 120 fps, and both resolutions utilize the 100 Mbps XAVC S format contained within an MP4 wrapper with 4:2:0 sampling. The high-speed, 120 fps recording also enables 4x and 5x slow-motion movie recording with the frame rate set to either 30p or 24p. In addition to high-resolution internal recording, uncompressed HDMI output also enables the use of an optional external recorder for clean 4K recording with 4:2:2 sampling.

4K video recording also avails the ability to produce 8MP stills during playback by taking a frame grab from a movie and storing it as a separate file.

Other Video Features:

Body Design and Built-In Wi-Fi/Bluetooth

• An updated Quad-VGA OLED Tru-Finder EVF is featured and has a 3.69m-dot resolution for bright, clear viewing in high detail. Both Standard and High-quality settings can be used, depending on the shooting situation, in order to optimize the viewing experience. This updated viewfinder design also affords the use of autofocus in the Focus Magnifier mode as well as improved focusing peaking to benefit manual focus operation.
• In addition to the EVF, a 3.0″ 2,359,296 dots rear LCD is also available, which has a touch panel design for intuitive operation and focusing control. The screen also tilts upward 107° and downward 41° to benefit working from high and low angles.
• Magnesium alloy chassis assures rigidity, durability, and stability while remaining lightweight. The lens mount has also been improved to better support heavy lenses and the grip rigidity has been improved for more comfortable hand-holding.
• A durable shutter unit incorporates a coreless motor and brake system that reduces vibrations to better control shutter shock as well as extend its rated lifespan to approximately 500,000 actuations.
• Weather-sealing has been employed to resist dust and moisture for reliable operation in harsh weather conditions.
• Using the same NP-FZ100 battery as the a9, the a7R III has improved battery life and is now rated for approximately 530 shots per charge with the EVF or 640 shots with the rear LCD.
• Dual SD memory card slots allow for flexible file saving and handling, and can be configured to partition raw and JPEG files or can be used for overflow recording. One of the card slots is rated to support UHS-II memory cards.
• Integrated PC sync terminal for wired flash sync with strobe packs or wireless radio remotes.
• A USB 3.1 Gen 1 Type-C port has been added, in addition to a micro-USB port, for faster, more reliable tethering support. The USB Type-C connection allows the camera to be charged from the host power source while connected.
• The a7R III features a 3.5mm microphone input jack for compatibility with external microphones. And for users needing more, the camera is also compatible with the Sony XLR-K2M XLR Adapter for recording professional balanced XLR audio signals with phantom power and adjustable mic/line inputs. For monitoring audio, a 3.5mm headphone jack is available as well as real time audio levels for a visual reference.
• Built-in Wi-Fi enables the a7R III to instantly share imagery to mobile devices for direct sharing online to social networking, via email, and to cloud storage sites. NFC (Near Field Communication) is also supported, which allows for one-touch connection between the camera and compatible mobile devices; no complex set-up is required. Once connected, the linked mobile device can also display a live view image on its screen and remotely control the camera’s shutter.
• Bluetooth connectivity allows for location data acquisition.

• MPN – ILCE7RM3A
• GTIN – 4548736128422